10 elements to make a memorable commercial video

1. We must investigate the needs and create a creative concept.

In a meeting with the client, the following must be defined: audience, key points, relevant information, language. 

2. Let's develop, together with AccionTV, a script with a unique concept that shows it differently.

3. Let's define a Brief with language, video duration, goals, schedule, project roles.

4. Let's make a plan

AccionTV develops a production plan that includes a schedule with dates, locations, models, costumes and other characteristics. 

5. Let's specify the format according to the platform that will be used.

6. Recording of visual material 

AccionTV, with extensive experience, will guarantee excellent quality, experts with years of experience will take large shots and plans with appropriate equipment, achieving impressive and highly dynamic images.

7. Editing and Post-Production

AccionTV with great aesthetics will select the best shots, creating a coherent sequence, inserting voiceover, effects and graphic designs, colors and fonts that enrich the video, faithfully following the color and image manual, improving the content, captivating and attracting the viewer.

8. Subtitling and Translation into other languages

83% of viewers watch the videos with the sound off, hence the importance of subtitling. Translation is an important contribution from AccionTV when the video requires outreach to other countries with different languages.

9. Call to action and WEB site 

It should be clear and direct. Acciontv will make a proposal that seeks to get the viewer to do so: make a purchase, click on its website or follow a social network.

10. Dissemination and analysis

Spread it, share it and make it viral; the necessary actions must be taken for this objective, ultimately leading to an analysis of the results.

BONUSES

Add logo and custom thumbnail.

Inserting the logo or brand of the product helps to quickly identify, gives confidence and closeness; The personalized thumbnail, through a still image, encourages you to look at the content, it must be eye-catching, interesting with a great photo, graphics and eye-catching text.

Develop your commercial videos with AccionTV

Creating videos with AccionTV will guarantee that from start to finish a team of professionals will accompany you, advise, produce and lead to a final product of high quality, creativity and great impact.

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